Snapchat is a messaging app that allows users to take photos or videos and send them to friends. The images and videos disappear after a short amount of time.
Snapchat was created by three students at Stanford University in 2011. It was first released as an iOS app, and an Android app was released in 2012. As of May 2014, Snapchat had been installed on more than 100 million devices.
- According to Statista.com, Snapchat has over 306 million daily active users in 2022.
- The social media platform has a portfolio of over 872 Patents
- On average, 5 Billion Snaps are created every 24 hours
- Snapchat is used by up to 75% of millennials and Generation Z in the United States.
- The company; Snap Inc. has a market capitalization of $118.99 billion.
- 46 percent of all internet users in the US, aged 15 to 25 years, prefer this social media platform to others
- The mobile app has been downloaded over 28 Million times on Google Play Store
The above statistics explain why Snapchat is increasingly becoming an important platform for brands to engage their target audience.
Why Brands are working with more Snapchat Influencers?
There are a few reasons why Snapchat influencers are in high demand. First and foremost, Snapchat is one of the most used social media platforms with over 306 million daily active users.
This provides a large audience for brands to reach out to. Snapchat is unique in that it offers a more authentic and personal glimpse into the lives of influencers which allows for a deeper connection with followers.
Snapchat’s “Stories” feature makes it an especially powerful platform for storytelling. This combination of factors makes Snapchat the perfect medium for influencers and brands alike.
You can become an influencer on Snapchat and make money. Below is the list of most popular Snapchatters in the World right now.
List of Most Followed People On Snapchat
1. Kylie Jenner
Kylie Jenner is an American reality television personality, model, entrepreneur, and social media figure. She is best known for appearing on the E! reality television series Keeping Up with the Kardashians since 2007. In 2017, she founded the cosmetics company Kylie Cosmetics.
Jenner has received significant media attention due to her relationships with rapper Tyga, and later NBA player Tristan Thompson. She has also attracted attention for her extensive plastic surgery procedures, including a rhinoplasty (which she denies), breast augmentation, and lip injections.
Kylie Jenner is the most followed person on Snapchat with 36.5 million followers. She gained fame as a contestant on the reality television show Keeping Up With the Kardashians and has since leveraged her popularity into a cosmetics line and other business ventures.
Snapchat ID – @kylizzlemynizzl | Subscribers – 36.4 million subscribers
2. Kim Kardashian
Kim Kardashian is an American reality television star, entrepreneur, and socialite. She first gained media attention as a friend and stylist of Paris Hilton but gained wider notice after a 2003 sex tape with her then-boyfriend Ray J was leaked.
Kardashian subsequently began appearing in the E! Network’s reality television series Keeping up with the Kardashians. Her subsequent businesses include the boutique shop DASH (which has since been renamed The Dash Dolls), and a mobile app that reached number one on the iTunes App Store. As of 2016, she is one of the highest-paid celebrities in the world.
Kim Kardashian is the second most popular influencer on Snapchat. Her Snapchat ID is @kimkardashian, and she has over 26.9 million subscribers.
Snapchat ID – @kimkardashian | Subscribers – 26.9 million subscribers
3. Kendall Jenner
Kendall Jenner is a model, television personality, and entrepreneur.
Jenner was born in Los Angeles, California, to parents Kris Jenner and Caitlyn Jenner (formerly Bruce Jenner). She has an older sister Khloe Kardashian, a younger sister Kylie Jenner, and a brother Rob Kardashian. Her half-sisters are Kim Kardashian West and Kourtney Kardashian.
On Keeping Up with the Kardashians (2007–present), her family’s reality television series, she is often seen competing with her sisters for the spotlight.
Kendall Jenner is one of the most popular influencers on Snapchat. She has 16.2 million subscribers and her Snapchat ID is @KendallJenner.
Snapchat ID – @KendallJenner | Subscribers – 16.2 million subscribers
3. DJ Khaled
DJ Khaled is a record producer, radio personality, DJ, and author. He has released ten studio albums and has worked with artists such as Jay-Z, Justin Bieber, Rihanna, Shakira, Nicki Minaj and Lil Wayne.
He’s a popular music producer and DJ who has a huge following on Snapchat. His Snapchat ID is @djkhaled305 and he has over 13 million subscribers.
DJ Khaled is famous for his motivational speeches called “Keys to Success.” In these speeches, he shares his insights on success, wisdom, and motivation. He also shares snippets of his daily life as a music producer and DJ. If you’re looking for some inspiration or just want to see what life is like for a celebrity, then be sure to add DJ Khaled on Snapchat.
Snapchat ID – @djkhaled305 | Subscribers – 13.4 million subscribers
4. Ariana Grande
Ariana Grande is a singer (and a popular social media phenomenon in the US and around the world) and actress who first came to prominence in the Nickelodeon TV series Victorious. She has since gone on to enjoy a successful music career, with three albums (Plus, My Everything, and Dangerous Woman) reaching number one in the US. Grande also starred in the 2017 film “The Beauty and the Beast”.
Grande has 12.8 million subscribers on Snapchat, making her one of the most popular users on the platform. Her username is “@moonlightbae”.
Snapchat ID – @moonlightbae | Subscribers – 12.8 million subscribers
5. Loren Gray
Loren Gray is a teenage social media star with more than 10 million subscribers on Snapchat. Loren has achieved this level of success at such a young age by being authentic and relatable to her followers.
Loren’s biggest attraction is her down-to-earth attitude and the transparency with which she shares her life online. She doesn’t shy away from posting the good, the bad, and the ugly – and this authenticity has won her a loyal following. Loren also isn’t afraid to be herself, even if that means embracing her quirks and making mistakes. This genuine nature makes her an inspiration to young people who are looking for someone to look up to.
Snapchat ID – @loren | Subscribers – 10.4 million subscribers
6. Gigi Hadid
Gigi Hadid is one of the most popular models and television personalities in the world, She was born and raised in Los Angeles, California, and her Snapchat account is a great way to follow her day-to-day activities. She has over 7 million subscribers, and you can add her on Snapchat at – @itsgigihadid. Be prepared for a lot of selfies!
Hadid has walked the runway for some of the world’s top designers, including Chanel, Marc Jacobs, Michael Kors, Versace, and Victoria’s Secret. She has also appeared in advertising campaigns for Tom Ford, Moschino, Balmain, and others. In 2017, she began hosting the reality show “Model Squad” on E!.
Snapchat ID – @itsgigihadid | Subscribers – 7.52 million subscribers
7. Bella Thorne
Bella Thorne is a 24-year-old American actress, singer, and author. She first rose to prominence as a child star on the Disney Channel series Shake It Up. In recent years, she has gained notoriety for her provocative social media presence, which often features risqué photos and videos.
Thorne currently has over 6 million subscribers on Snapchat, making her one of the platform’s most popular users. Her snaps often consist of behind-the-scenes footage from her everyday life, as well as snippets from her upcoming projects. If you’re looking to stay up-to-date with Bella Thorne, be sure to add her on Snapchat!
She first became known for her role as CeCe Jones on the Disney Channel series Shake It Up. In 2013, she released her debut album, Call It Whatever. Her second album, Asking Alexandria, was released in May 2015.
Snapchat ID – @bellathornedab | Subscribers – 6.04 million subscribers
8. Calvin Harris
Calvin Harris is a Scottish DJ, record producer, and songwriter. He rose to prominence in the early 2010s as a result of his collaborations with Rihanna, including the international hits “We Found Love” and “Where Have You Been”. His debut studio album I Created Disco was released in 2007.
Harris has scored ten number-one singles on the UK Singles Chart since his career began in 2007, as well as two number ones on the US Dance Club Songs chart. In 2014, Harris was named the best-selling artist in the world by the International Federation of the Phonographic Industry (IFPI). That year, he also became the first artist to have one billion streams on Spotify.
If you’re a fan of Calvin Harris, be sure to follow him on Snapchat! He often snaps behind-the-scenes footage from his concerts and music videos. His username is @calvinharris. And with millions of subscribers, you’re sure to stay up-to-date on all the latest news and gossip.
Snapchat ID –@calvinharris | Subscribers – (Unverified) million subscribers
9. Michelle Obama
Michelle Obama was an excellent First Lady. She is intelligent, articulate, and passionate about her beliefs. She also has a great sense of style.
She worked tirelessly to improve the lives of children and families, championing such causes as healthy eating and physical activity, childhood obesity prevention, and girls’ education. She also created the Let’s Move! campaign to address the epidemic of childhood obesity.
Mrs. Obama was an effective spokesperson for her husband’s administration, and she used her position to advocate for important causes. She will be remembered as a highly successful First Lady who made a real difference in people’s lives.
Michelle Obama is one of the most popular Snapchatters in the world, with millions of (now undisclosed number) subscribers. She frequently posts about her work, travels, and family life on the app. Her Snapchat ID is @michelleobama.
Snapchat ID – @michelleobama | Subscribers – (Unverified) million subscribers
10. Bella Hadid
Bella Hadid is one of the most successful models in the world. She has walked in countless fashion shows, been featured in magazines, and has even starred in her own reality TV show. So what is it about Bella that makes her so successful?
There are a few things that set Bella apart from other models. First, she has a unique look that differentiates her from other models. Second, she is extremely hardworking and always puts her best foot forward. Third, she knows how to work the camera and knows how to pose for pictures. Finally, she is very professional and always respectful to her clients and fellow models.
She is of Dutch and Palestinian descent. Her first big modeling contract was with Guess? in 2014. Bella has since gone on to work with big brands such as IMG Models, Dior, Nike, and Maybelline. Her social media following is immense; she has over 2 million Snapchat followers and over 49 million Instagram followers.
Snapchat ID – @babybels777 | Subscribers – 2.51 million Subscribers